Product photo
2023
Photography
Wine bottle
University assignment
The aim of the project was to artistically photograph and design an advertisement for a product of your choosing.
At the time i was handed this brief, my family and I were having a small campfire in our garden. I knew I wanted to use the ashes and coals for the background of the product, but i wasn’t sure which product would pair well.
A few days after I spotted this bottle at my local market-
and it clicked.
Because the brand directly correlated with a TV show, I planned for the target audience to appreciate the background of ash, coal, and sandstone to match the context of the story.
Byron McIntosh 